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Microsoft Ads+Google Sheets

Microsoft Ads Monthly High Level Report

A Microsoft Ads monthly high-level report for Google Sheets — track clicks, CPC, CTR, conversions, conversion rate, and CPA with a 12-month trend line, plus top-10 keywords, device stats, and a monthly performance table.

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Microsoft Ads Monthly High Level Report preview

Metrics & Dimensions

The Microsoft Ads metrics and dimensions this template is pre-built with — no manual setup needed.

Metrics

Clicks
CPC
CTR
Conversions
Conversion Rate
CPA
Cost
Low Quality Clicks

Dimensions

Month
Keyword
Device
Account Name
Setup guide

How to Get Started

Set up your Microsoft Ads Google Sheets template in three simple steps.

1

Sign up for Adzviser

Create your account and start your 14-day trial for just $0.99. Cancel anytime. Start your trial

2

Connect Microsoft Ads

Link your account through secure authentication and select the data you want to report on. Explore the Microsoft Ads connector

3

Copy the template

Open the template in Google Sheets, connect Adzviser, and customize it to your needs. Learn about Google Sheets

Microsoft Ads Monthly High Level Report FAQs

This template is prebuilt with 8 metrics and 4 dimensions, along with the charts, tables, formulas, or controls shown in the preview. The Metrics & Dimensions section above lists the exact fields included in this version.

Make a copy of the spreadsheet, connect Microsoft Ads to an Adzviser workspace, enter the exact workspace name in the adzviserQuery worksheet, and run Refresh all queries from the Adzviser add-on. Open the Microsoft Ads connector guide

Yes. Connect the accounts to your Adzviser workspace, then select or query the accounts needed for the report. For agency workflows, you can also keep a separate copy per client so access, filters, and branding stay independent.

Use Refresh all queries for an on-demand update, or add an automatic refresh trigger from the Adzviser add-on's Schedule tab. Google Sheets triggers can run daily, weekly, or monthly. See refresh instructions

Yes. You can change formulas, charts, pivot tables, formatting, queries, and tabs. Keep imported column names and ranges stable—or update anything that references them—so later refreshes continue feeding the report correctly.

Confirm that you copied the file, installed the Adzviser add-on, connected Microsoft Ads, and entered the exact workspace name expected by adzviserQuery. Run Refresh all queries and review any error shown in the add-on sidebar.

Yes. The template itself is free to copy and customize in your own account. You need an Adzviser account when you want to replace its sample data with a live Microsoft Ads connection and keep that data refreshed. See Adzviser pricing

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