Intuitive marketing analytics, from question to decision
Your cost per conversion has gone up. Before changing budgets, you need to understand which campaigns changed and what happened to spend and conversions.
Adzviser retrieves your connected marketing data directly in ChatGPT, Claude, spreadsheets, and dashboards. Spend less time preparing exports and more time working through the question. You can investigate a change, check the supporting numbers, and make the next reporting cycle easier in the tools your team already uses.
Follow the question without repeated manual exports
Once your accounts are connected, you can request campaign data directly in your AI conversation. For example:
Use Adzviser to compare Google Ads cost per conversion in the Acme workspace for the last two complete months. Which campaigns changed most? Show the spend and conversions behind the answer.
Adzviser retrieves the reporting data; your AI assistant uses it to compare results and identify changes. Follow up with “Break those campaigns down by device” or “Show me the weekly trend.” Each question can build on the last, without manually exporting another file for every breakdown.
Ask for the dates, accounts, and figures behind the explanation so you can check the analysis. Adzviser's reporting access is read-only: you decide which campaign changes to make. Data freshness follows the source platform, and comparisons need consistent dates, currencies, and conversion definitions.
Start with the ChatGPT setup guide or Claude connection guide. Our prompt library gives you examples to adapt.
How LeapXpert used campaign data to change course
At LeapXpert, paid media manager Abel Hegyes uses Adzviser with Claude to review campaign performance. His previous process involved manual CSV exports and requests for changes to an agency-built dashboard.
In his customer interview, Abel describes using CPC reporting to identify an underperforming campaign restructure within approximately two weeks and reverse it. Having campaign detail available helped him assess a change while there was still time to act. Read LeapXpert's story.
Keep your own calculations and reporting format
Your team may already have a budget model, a client report, or a particular way of calculating performance. Use Adzviser for Google Sheets or Excel to bring the metrics and breakdowns into that work.
Place spend beside your budget targets, calculate cost per conversion, and add your team's notes. Your formulas, business context, and reporting format stay part of the analysis.
Set up recurring reports once, then refresh the data
Save the queries you use regularly. In Google Sheets, scheduled refreshes can rerun them daily, weekly, or monthly. Relative date ranges keep a recurring report focused on the latest reporting period.
For shared performance monitoring, use Adzviser's Data Studio or Power BI connections. Start with a report template or your own layout. When a dashboard raises a new question, investigate it in your AI assistant or spreadsheet.
All supported destinations are included in every Adzviser plan. See Flexible Connectors for how to combine them as your reporting needs change.
Bring the question you need to answer this week
Use your trial to investigate a campaign change or recreate a recurring report. Check the results against your source platform and see how many manual steps you can remove from the next review.