Connect Google Ads to Claude

CONNECTOR SETUP

Start using Google Ads in Claude

Connect Google Ads to Adzviser, add Adzviser to Claude, and start asking questions about your data.

Connect Google Ads to Adzviser

In Adzviser, sign in to Google Ads and allow Adzviser to read its reporting data.

Add Adzviser to Claude

Open Adzviser in Claude's connector directory, select Connect, and sign in to your Adzviser account when asked.

Open Adzviser in Claude ↗

Ask your first Google Ads question

Ask Claude to list your Adzviser workspaces and show the account connected to each. Choose a workspace, pick a date range, and ask what you want to know.

CHOOSE THE RIGHT CLAUDE CONNECTOR

Google Ads in Claude: Google's official Google Ads MCP vs. Adzviser's read-only reporting connector

This side-by-side comparison covers Google's official Google Ads MCP and Adzviser's read-only Google Ads reporting connector in Claude. Google offers a tool for engineering teams to run themselves. Adzviser is the ready-to-use option for marketers who want answers from their data.

Google's official Google Ads MCP

Run Google Ads reporting on your own server

Setup

Run and maintain the server with a Google Cloud project, developer token and OAuth. This is a manual Claude connection: run the server, make its MCP address reachable, add it as a custom connector, and authorize it. Team and Enterprise workspaces require an owner to add the connector first.

What it helps you do

Run reports and inspect Google Ads account, campaign, and resource data.

Can it make changes?

Read-only: review reports and inspect Google Ads resources without changing campaigns.

Data included

Google Ads only: analyze its campaign and reporting data.

Best for: developers who want full technical control.

Read Google's documentation

Adzviser's read-only Google Ads reporting connector

Analyze Google Ads with your other marketing data in Claude

Setup

Connect Google Ads in Adzviser, then add Adzviser in Claude.

What it helps you do

Ask Claude about campaigns, spend, conversions, ROAS and search terms. Choose the connected account and date range when prompted, then continue with follow-up questions.

Can it make changes?

Read-only reporting; Claude cannot change anything in Google Ads through Adzviser.

Data included

Ask Claude to analyze Google Ads alongside connected advertising, analytics, commerce, email, and CRM sources.

Best for: marketers and agencies that want read-only Google Ads reporting beside other marketing and revenue data in Claude.

Open Adzviser in Claude

COPY-AND-PASTE PROMPT

Try a complete Google Ads analysis in Claude

Choose the right connected account, run a useful analysis, and get the supporting numbers and next steps in one response.

Week-over-Week Trend Detection OPEN IN PROMPT LIBRARY

Compare recent results with the previous period and call out the largest changes.

First, show the account connected for Google Ads in each Adzviser workspace. Ask me which one I want to analyze. Then run this analysis: Compare this week vs last week Google Ads performance for the workspace I choose during the last 30 complete days. Show week-over-week changes for: Impressions, Clicks, CTR, CPC, Conversions, CPA, Cost, and ROAS. Flag any metric that changed by more than 15% with a ⚠️ emoji. For each flagged metric, provide a possible explanation and suggested action. Start with the main takeaway, show the supporting numbers in a table, and suggest three next steps. If part of the answer is uncertain, say what information is missing.

ANALYSIS PLAN

Shape a Google Ads decision brief for Claude

Give Claude a clear scope, ask it to show its evidence, and finish with practical next steps for your team to review.

Use the Google Ads prompt library for a deeper brief

01NUMBERS

Start with the numbers

Review recent campaign results and the metrics behind the headline. Ask for the underlying figures and a clearly named comparison period.

See the “Weekly Campaign Performance Summary” prompt

02CONTEXT

Separate facts from explanations

Compare recent results with the previous period and call out the largest changes. Ask Claude to label possible causes as explanations to investigate, not facts.

See the “Week-over-Week Trend Detection” prompt

03NEXT STEPS

Turn the findings into next steps

Compare spend and results across campaigns to identify budget decisions that deserve closer review. Request a short list of actions to consider, the evidence for each, and what to measure next.

See the “Budget Allocation Optimizer” prompt

Reporting coverage

Google Ads reporting coverage for Claude

119supported metrics

433supported breakdowns

Complete field catalogBrowse all metrics & breakdowns for Google Ads

Trusted by Agencies, Freelancers, and Founders

See how marketers are using Adzviser's MCP integration to analyze their Google Ads data with Claude.

Ryan Whiteside

Adzviser is the Supermetrics replacement we've been looking for. Adzviser delivers the same essential functionality at a much better price point, with far superior customer support. The added bonus of a ChatGPT connector allows for seamless data analysis in a way that enhances workflow efficiency.

Digital Marketing DirectorTwo Wheels Marketing

Jared Laidlaw

I appreciate Adzviser's per-client workspace setup, which simplifies organizing data sources compared to setting them up via channels. The customer support is excellent and responsive, addressing my issues swiftly. The pricing is competitive and scales nicely with business growth, which is crucial for me.

Managing DirectorOrchard Financial Marketing

Adam Orris

It is so simple to create your integration with all the supplied connectors. I also love the ability to send data to Gsheets and Looker for automation. The best part is being able to chat with your data inside of ChatGPT's. Adzviser really helps you along the way as well. The customer support is superb.

Director of Data and AnalyticsDisruptive Advertising

Saar Bell

Adzviser completely transformed the way I handle marketing data! Connecting all my sources to Google Sheets, Looker, and ChatGPT was unbelievably simple — no endless setup or technical headaches. Everything runs fast, accurate, and at a fraction of the cost compared to other tools I’ve tried. The customer support is extremely personal and responsive.

Company OwnerBellaPOINT

Powering data-driven decisions for 15K+ companies across 100 countries

Google Ads to Claude Integration FAQs

MCP (Model Context Protocol) is a secure, standardized way to connect AI assistants like Claude to external data sources. Adzviser uses MCP to enable Claude to access your Google Ads data in real-time, allowing you to ask questions and get insights directly within Claude. View all Claude integrations →

Open Adzviser's official listing in the Claude Directory, click Connect to Claude, and complete the authorization flow. Claude can then query the Google Ads data in your Adzviser workspace without an MCP URL, API credentials, or manual configuration. Connect Adzviser to Claude →

With Adzviser's MCP integration, you can access all standard Google Ads metrics including impressions, clicks, cost, conversions, CTR, CPC, CPM, and ROAS. View all Google Ads metrics and breakdowns →

Once your Google Ads data is connected to an Adzviser workspace, open Adzviser in the Claude Directory, click Connect to Claude, and authorize access. There is no MCP URL or custom connector configuration to enter.

Adzviser offers a $0.99 14-day trial to get started. All plans include unlimited account connections, unlimited MCP queries, and access to all destinations. After the trial, pricing is based on the number of data sources you use. View pricing details →

Yes! Adzviser offers a library of ready-to-use AI prompts specifically designed for Google Ads. These prompts cover reporting, optimization, analysis, and auditing — customize them with your account name and date range, then paste into Claude. Browse Google Ads AI prompts →

Yes! Google Analytics is available as a separate data source. It provides website analytics data including sessions, users, pageviews, bounce rate, and conversion tracking—complementing your Google Ads performance data. Connect Google Analytics to Claude →

Yes! Google Search Console is available as a separate data source. It tracks your website's organic search performance including clicks, impressions, CTR, and average position—separate from paid advertising. Connect Google Search Console to Claude →

See the Google Ads MCP overview for a side-by-side explanation of Adzviser and Google's official server, supported workflows, and setup requirements. Compare Google Ads MCP options →

Supercharge your data-driven decisions
with Adzviser

Start 14-day trial

Have a question?

Talk to us