Questions this template answers
- How are spend, reach, and link clicks trending?
- Which campaign name values contribute most to spend?
- Where should the team investigate or optimize Facebook Ads performance?
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Free Facebook Ads Performance Analysis Dashboard Template for Data Studio
A comprehensive Facebook Ads dashboard for Data Studio — track spend, reach, link clicks, and CTR alongside top campaigns, creative performance, and audience & device breakdowns.
Get the template →
What You Can Learn from This Facebook Ads Template
Use the report to answer practical performance questions with the fields and breakdowns already included in this template.
Best for
- Paid media managers
- Performance marketers
- Marketing agencies
Template setup
- 7 preselected metrics
- 6 reporting dimensions
- Data Studio editable dashboard
- Live Facebook Ads data through Adzviser
Metrics & Dimensions
The Facebook Ads metrics and dimensions this template is pre-built with — no manual setup needed.
Metrics
Spend
Reach
Link Clicks
Website Purchases
CTR (Link Click-Through Rate)
CPC (Link)
Cost Per 1000 People Reached
Dimensions
Date
Campaign Name
Ad Creative Thumbnail
Device Platform
Age
Gender
Setup guide
How to Get Started
Set up your Facebook Ads Data Studio template in three simple steps.
1
Sign up for Adzviser
Create your account and start your 14-day trial for just $0.99. Cancel anytime. Start your trial →
2
Connect Facebook Ads
Link your account through secure authentication and select the data you want to report on. Explore the Facebook Ads connector →
3
Copy the template
Open the template in Data Studio, connect Adzviser, and customize it to your needs. Learn about Data Studio →
Related Templates
Explore more templates for Facebook Ads or Data Studio.
Facebook Ads Performance Analysis FAQs
This template is prebuilt with 7 metrics and 6 dimensions, along with the charts, tables, formulas, or controls shown in the preview. The Metrics & Dimensions section above lists the exact fields included in this version.
Make a copy of the dashboard, connect Facebook Ads to an Adzviser workspace, and replace the template's sample source with your authorized Adzviser data source. Confirm that each chart uses the replacement source. Open the Facebook Ads connector guide →
Yes. Connect the accounts to your Adzviser workspace, then select or query the accounts needed for the report. For agency workflows, you can also keep a separate copy per client so access, filters, and branding stay independent.
Data Studio requests data through the Adzviser data source and may cache results according to its configured freshness setting. You can manually refresh the report when you need to request the latest available Facebook Ads data.
Yes. You can change charts, fields, filters, calculated fields, date controls, colors, logos, and pages while keeping the same Adzviser data source. Recheck a chart's field mapping if you replace its source.
The copied dashboard is probably still using its sample connection. Confirm that Facebook Ads is connected in Adzviser, replace the report's sample source, and reconnect any chart that still points to the old data source.
Yes. The template itself is free to copy and customize in your own account. You need an Adzviser account when you want to replace its sample data with a live Facebook Ads connection and keep that data refreshed. See Adzviser pricing →
