Reporting coverage
YouTube metrics & breakdowns
Explore the metrics and breakdowns available through Adzviser's YouTube connector. Start with these examples or search the complete catalog.
Metrics
Browse all 38 metrics
- Channel total page views
- Channel total subscribers
- Channel total video count
- YouTube Premium views
- Estimated YouTube Premium minutes watched
- Estimated revenue
- Monetized Playbacks
- Playback Based CPM
- Gross revenue (USD)
- Ad impressions
- CPM
- Video views
- Engaged views
- Comments
- Likes
- Dislikes
- Shares
- Gained subscribers
- Lost subscribers
- Videos added to playlist
- Videos removed from playlist
- Estimated minutes watched
- Average view duration (sec)
- Average view duration percentage
- Viewer percentage
- Annotation impressions
- Annotation clickable impressions
- Annotation closable impressions
- Annotation clicks
- Annotation closes
- Annotation click through rate
- Annotation close rate
- Card impressions
- Card clicks
- Card click rate
- Card teaser impressions
- Card teaser clicks
- Card teaser click rate
Breakdowns
Browse all 34 breakdowns
- Video ID
- Video visibility status
- Video title
- Video URL
- Video thumbnail URL
- Video upload status
- Video failure reason
- Video rejection reason
- Video length
- Video embeddability
- Video public stats viewable
- Video made for kids
- Video published datetime
- Video description
- Video tags
- Video live broadcast content
- Creator content type
- Live or on-demand
- Channel ID
- Channel name
- Channel URL
- Channel description
- Channel custom URL
- Channel created date
- Channel thumbnail URL
- Channel country
- Ad type
- Traffic source type
- Age group
- Gender
- Country
- Device type
- Operating system
- Youtube product
Setup
Connect YouTube MCP in three steps
Connect YouTube to Adzviser
Create a workspace. In Adzviser, sign in to YouTube and allow Adzviser to read its reporting data.
Connect Adzviser to your AI assistant
For Claude, choose Adzviser in the connector directory. For ChatGPT, add the Adzviser plugin. For another supported AI tool, use https://mcp.adzviser.com/http.
Ask your first question
Open Adzviser in your AI assistant and ask what you want to know about YouTube.
Quick connection check
List my connected YouTube channels and show the Adzviser workspace for each. After I choose one, return "Estimated revenue" for the last 7 complete days.
Try a deeper analysis
From the workspace I choose for the last 30 complete days, find YouTube videos with Impressions CTR below your channel average. Show: Title, Impressions, CTR, Channel Average CTR, Views, and Average View Duration. For each, the gap between their CTR and channel average represents missed views. Calculate estimated views lost. Recommend thumbnail and title improvements for the top 10 underperformers.
Prompt ideas
YouTube prompts to try
Weekly Channel Performance Summary
Get a weekly snapshot of your channel's key metrics.
Thumbnail & Title CTR Optimization
Identify videos with low CTR that need better thumbnails or titles.
Subscriber Growth Analysis
Understand what drives subscriber growth.
