Cobertura de informes
Métricas y desgloses de Pinterest Ads
Explora las métricas y los desgloses disponibles a través del conector Pinterest Ads de Adzviser. Empieza con estos ejemplos o busque en el catálogo completo.
Métricas
CPMConversions valueConversionsVideo avg. watch time (s) earnedClicks paidImpressions paid
Ver todas las métricas (275)
- Impressions paid
- Gross impressions paid
- Impressions earned
- Frequency
- Reach
- Impressions
- Clicks paid
- Clicks earned
- Clicks
- CTR (%)
- CTR paid (%)
- CTR earned (%)
- Outbound clicks paid
- Outbound clicks earned
- Outbound clicks
- Conversions
- Conversions quantity
- Conversions value
- Saves paid
- Saves earned
- Saves rate
- Engagements paid
- Engagements earned
- Engagements
- CPM
- CPE
- CPC
- Cost
- Checkout conversion rate
- View Category conversion rate
- Add To Cart conversion rate
- Signup conversion rate
- Page Visit conversion rate
- Lead conversion rate
- Search conversion rate
- Watch Video conversion rate
- Unknown conversion rate
- Custom conversion rate
- Video avg. watch time (s) earned
- Video avg. watch time (s) paid
- Video starts earned
- Video starts paid
- Video views
- Video views earned
- Video views paid
- Video views at 100% paid
- Video views at 100% earned
- Video views at 25% paid
- Video views at 25% earned
- Video views at 50% paid
- Video views at 50% earned
- Video views at 75% paid
- Video views at 75% earned
- Video views at 95% paid
- Video views at 95% earned
- Click-through conversions (add to cart)
- Conversion quantity from add to cart - clicks
- Click-through value (add to cart)
- Engagement conversions (add to cart)
- Conversion quantity from add to cart - engagements
- Engagement value (add to cart)
- View-through conversions (add to cart)
- Conversion quantity from add to cart - views
- View-through value (add to cart)
- Add to cart desktop action to desktop conversion
- Add to cart desktop action to mobile conversion
- Add to cart desktop action to tablet conversion
- Add to cart mobile action to desktop conversion
- Add to cart mobile action to mobile conversion
- Add to cart mobile action to tablet conversion
- Add to cart tablet action to desktop conversion
- Add to cart tablet action to mobile conversion
- Add to cart tablet action to tablet conversion
- In-app CPA (add to cart)
- In-app ROAS (add to cart)
- In-app conversions (add to cart)
- In-app order value (add to cart)
- In-app click-through conversions (add to cart)
- In-app click-through order value (add to cart)
- In-app engagement conversions (add to cart)
- In-app engagement order value (add to cart)
- In-app view-through conversions (add to cart)
- In-app view-through order value (add to cart)
- Web conversions (add to cart)
- Web order value (add to cart)
- Web click-through conversions (add to cart)
- Web click-through order value (add to cart)
- Web engagement conversions (add to cart)
- Web engagement order value (add to cart)
- Web view-through conversions (add to cart)
- Web view-through order value (add to cart)
- Offline order value (lead)
- Offline CPA (lead)
- Offline ROAS (lead)
- Offline Conversions (lead)
- Web conversions (lead)
- Web order value (lead)
- Click-through conversions (lead)
- Conversion quantity from lead - clicks
- Click-through value (lead)
- Engagement conversions (lead)
- Conversion quantity from lead - engagements
- Engagement value (lead)
- View-through conversions (lead)
- Conversion quantity from lead - views
- View-through value (lead)
- Leads desktop action to desktop conversion
- Leads desktop action to mobile conversion
- Leads desktop action to tablet conversion
- Leads mobile action to desktop conversion
- Leads mobile action to mobile conversion
- Leads mobile action to tablet conversion
- Leads tablet action to desktop conversion
- Leads tablet action to mobile conversion
- Leads tablet action to tablet conversion
- Offline conversions (Lead)
- Click-through conversions (app install)
- Click-through value (app install)
- Engagement conversions (app install)
- Engagement value (app install)
- View-through conversions (app install)
- View-through value (app install)
- App install desktop action to desktop conversion
- App install desktop action to mobile conversion
- App install desktop action to tablet conversion
- app install mobile action to desktop conversion
- App install mobile action to mobile conversion
- App install mobile action to tablet conversion
- App install tablet action to desktop conversion
- App install tablet action to mobile conversion
- App install tablet action to tablet conversion
- In-app CPA (app install)
- In-app ROAS (app install)
- In-app conversions (app install)
- In-app order value (app install)
- Click-through conversions (checkout)
- View-through conversions (checkout)
- Click-through order quantity (checkout)
- Click-through order value (checkout)
- Engagement conversions (checkout)
- Engagement order quantity (checkout)
- Engagement order value (checkout)
- View-through order quantity (checkout)
- View-through order value (checkout)
- Web conversions (Checkout)
- Web order value (Checkout)
- Web CPA (Checkout)
- Web click-through conversions (Checkout)
- Web click-through order value (Checkout)
- Web engagement conversions (Checkout)
- Web engagement order value (Checkout)
- Web view-through conversions (Checkout)
- Web view-through order value (Checkout)
- Web ROAS (Checkout)
- In-app CPA (Checkout)
- In-app ROAS (Checkout)
- In-app conversions (Checkout)
- In-app order value (Checkout)
- In-app click-through conversions (Checkout)
- In-app click-through order value (Checkout)
- In-app engagement conversions (Checkout)
- In-app engagement order value (Checkout)
- In-app view-through conversions (Checkout)
- In-app view-through order value (Checkout)
- Offline conversions (Checkout)
- Offline order value (Checkout)
- Offline CPA (Checkout)
- Offline ROAS (Checkout)
- Conversions (Checkout)
- Conversions Value (Checkout)
- ROAS (Checkout)
- Offline click-through conversions (Checkout)
- Offline click-through order value (Checkout)
- Offline engagement conversions (Checkout)
- Offline engagement order value (Checkout)
- Offline view-through conversions (Checkout)
- Offline view-through order value (Checkout)
- Conversion value (Signup)
- Click-through conversions (custom)
- Engagement conversions (custom)
- View-through conversions (custom)
- Conversion quantity from custom - clicks
- Conversion quantity from custom - views
- Custom desktop actions to desktop conversion
- Custom desktop actions to mobile conversion
- Custom desktop actions to tablet conversion
- Custom mobile actions to desktop conversion
- Custom mobile actions to mobile conversion
- Custom mobile actions to tablet conversion
- Custom tablet actions to desktop conversion
- Custom tablet actions to mobile conversion
- Custom tablet actions to tablet conversion
- Click-through value (custom)
- Conversion quantity from custom - engagements
- Engagement value (custom)
- View-through value (custom)
- Web conversions (Custom)
- Web order value (Custom)
- Offline conversions (Custom)
- Offline order value (Custom)
- Conversions (Custom)
- Conversion value (Custom)
- ROAS (Custom)
- Click-through conversions (page visit)
- Engagement conversions (page visit)
- View-through conversions (page visit)
- Conversion quantity from page visit - clicks
- Click-through value (page visit)
- Engagement value (page visit)
- Conversion quantity from page visit - views
- View-through value (page visit)
- Page visits desktop action to desktop conversion
- Page visits desktop action to mobile conversion
- Page visits desktop action to tablet conversion
- Page visits mobile action to desktop conversion
- Page visits mobile action to mobile conversion
- Page visits mobile action to tablet conversion
- Page visits tablet action to desktop conversion
- Page visits tablet action to mobile conversion
- Page visits tablet action to tablet conversion
- Web conversions (Page visit)
- Web order value (Page visit)
- Web ROAS (Page visit)
- Web CPA (Page visit)
- Click-through conversions (signup)
- Engagement conversions (signup)
- Conversion quantity from signup - engagements
- Engagement value (signup)
- Conversion quantity from signup - views
- View-through value (signup)
- Sign-ups desktop action to desktop conversion
- Sign-ups desktop action to mobile conversion
- Sign-ups desktop action to tablet conversion
- Sign-ups mobile action to desktop conversion
- Sign-ups mobile action to mobile conversion
- Sign-ups mobile action to tablet conversion
- Sign-ups tablet action to desktop conversion
- Sign-ups tablet action to mobile conversion
- Sign-ups tablet action to tablet conversion
- Conversions (signup)
- View-through conversions (signup)
- Conversion quantity from signup - clicks
- Click-through value (signup)
- Web conversions (Signup)
- Web order value (Signup)
- Offline conversions (Signup)
- Offline order value (Signup)
- Click-through conversions (watch video)
- Conversion quantity from watch video - clicks
- Click-through value (watch video)
- Engagement conversions (watch video)
- Conversion quantity from watch video - engagements
- Engagement value (watch video)
- View-through conversions (watch video)
- Conversion quantity from watch video - views
- View-through value (watch video)
- Watch video desktop action to desktop conversion
- Watch video desktop action to mobile conversion
- Watch video desktop action to tablet conversion
- Watch video mobile action to desktop conversion
- Watch video mobile action to mobile conversion
- Watch video mobile action to tablet conversion
- Watch video tablet action to desktop conversion
- Watch video tablet action to mobile conversion
- Watch video tablet action to tablet conversion
- Web conversions (watch video)
- Web order value (watch video)
- Web click-through conversions (watch video)
- Web click-through order value (watch video)
- Web engagement conversions (watch video)
- Web engagement order value (watch video)
- Web view-through conversions (watch video)
- Web view-through order value (watch video)
- Web CPA (watch video)
- Web ROAS (watch video)
Desgloses
Advertiser IDTargeting genderTargeting locationTargeting app typeCurrencyAdvertiser name
Ver todos los desgloses (57)
- Advertiser ID
- Advertiser name
- Advertiser country
- Currency
- Campaign ID
- Campaign name
- Campaign daily spend cap
- Campaign lifetime spend cap
- Campaign status
- Campaign objective type
- Campaign order line ID
- Targeting app type
- Targeting gender
- Targeting age bucket
- Targeting location
- Targeting geo
- Targeting keyword
- Targeting audience
- Targeting interest
- Pinner interest
- Targeting region
- Targeting placement
- Targeting country
- Ad group ID
- Ad group name
- Ad group status
- Ad group type
- Ad group auto targeting enabled
- Ad group bid
- Ad group billable event
- Ad group lifetime frequency cap
- Ad group optimization goal conversion tag ID
- Ad group optimization goal conversion event
- Ad group optimization goal engagement window
- Ad group optimization goal click window
- Ad group optimization goal view window
- Ad group optimization goal conversion learning mode type
- Ad group optimization goal CPA value
- Ad group pacing delivery type
- Ad group placement group
- Ad group targeting app type
- Ad group targeting gender
- Ad group targeting locale
- Ad group targeting location
- Ad group targeting geo
- Ad group tracking URLs
- Ad ID
- Pin ID
- Promoted pin name
- Promoted pin status
- Ad android deep link
- Ad creative type
- Ad destination URL
- Ad ios deep link
- Is pin deleted
- Ad review status
- Ad view tracking URL
Configuración
Conecta Pinterest Ads MCP en tres pasos
1
Conecta Pinterest Ads a Adzviser
Crea un espacio de trabajo. En Adzviser, inicia sesión en Pinterest Ads y permite que Adzviser lea los datos de sus informes.
2
Conecta Adzviser a tu asistente de IA
Para Claude, elige Adzviser en el directorio de conectores. Para ChatGPT, añade el plugin de Adzviser. Para otra herramienta de IA compatible, usa https://mcp.adzviser.com/http.
3
Haz tu primera pregunta
Abre Adzviser en tu asistente de IA y pregunta qué quieres saber sobre Pinterest Ads.
Comprobación de conexión rápida
Enumera mis cuentas de Pinterest Ads conectadas y muestra el espacio de trabajo de Adzviser de cada una. Después de que haga mi selección, muestra las métricas "Conversions" de los últimos 7 días completos.
Profundiza en el análisis
Optimizador de asignación de presupuesto
Analizar la asignación de presupuesto de Pinterest Ads para el espacio de trabajo que elijo durante los últimos 30 días completos. Para cada campaña: presupuesto diario, gasto real, conversiones, ROAS y porcentaje de utilización. Identifica campañas con un gasto insuficiente y un ROAS sólido y campañas con un gasto excesivo y un ROAS deficiente. Recomendar la redistribución del presupuesto.
Ideas de prompts
Prompts para probar con Pinterest Ads
Resumen semanal del rendimiento de la campaña
Obtén una descripción general semanal de sus KPI de Pinterest Ads.
Optimizador de asignación de presupuesto
Encuentra la distribución ideal del presupuesto.
Análisis de tendencia semana a semana
Detecte cambios y anomalías en el rendimiento.
Elige la configuración adecuada
Pinterest Ads MCP: opción oficial o Adzviser?
Pinterest está probando MCP con un grupo limitado de socios que deben crear su propia aplicación de IA. Adzviser proporciona Pinterest Ads informes listos para usar para marketers y agencias.
Pinterest Ads MCP (alpha)
Crea una aplicación de IA personalizada Pinterest Ads
- ConfiguraciónDisponible solo para socios alfa Pinterest seleccionados; requiere desarrollo de aplicaciones de IA personalizadas
- PermisosPartner-defined: Pinterest describe las capacidades de planificación de campañas y análisis de rendimiento
- Alcance de los informesPinterest Ads: el alfa no combina datos de otras plataformas de marketing
Ideal para: socios seleccionados Pinterest con equipos de desarrollo de productos.
Lea el anuncio de Pinterest →Adzviser Pinterest Ads MCP
Analiza Pinterest Ads junto con sus otros canales
- ConfiguraciónConectar Pinterest Ads en Adzviser; no se requiere aprobación alfa o aplicación AI personalizada
- PermisosSolo lectura: analiza el gasto, las campañas, las conversiones y el rendimiento creativo sin cambiar Pinterest
- Alcance de los informesMulticanal: compara Pinterest con datos de redes sociales, búsqueda, análisis y comercio de pago
Ideal para: marketers y agencias que necesitan informes multicanal ahora.
Empieza con Adzviser →
