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Setup guide

How to Connect Amazon Vendor Central to Excel

Connect your Amazon Vendor Central account, set up Excel, and run your first report.

1

Connect Amazon Vendor Central to Adzviser

Authorize your Vendor Central account in Adzviser, then select your vendor account and marketplace.

2

Set up Excel

Install the Adzviser Excel add-in, sign in, and select your workspace, account, report fields, and date range. Excel setup guide →

3

Run your first report

Select Customer returns, Shipped units, Shipped COGS and a date range. Use the data in Excel to analyze trends and build reports.

Why this connection

Why Connect Amazon Vendor Central to Excel?

Use Excel to report on ordered revenue, shipped revenue, returns, and ASIN performance from your connected Amazon Vendor Central account.

What you can do

Find the products driving revenue

Compare ordered and shipped revenue by ASIN to see which products account for a sales change.

Review returns by product

Track customer returns alongside shipped units to spot products that need investigation.

Compare traffic and orders

Review featured-offer page views and ordered units to find products with traffic but fewer orders.

YOUR REPORTING WORKFLOW

Build your Amazon Vendor Central report in Excel

Bring reporting data into Excel for pivot tables, charts, and planning workbooks. Refresh saved queries from the Adzviser task pane.

01

Import the report you need

Retrieve Customer returns, Shipped units, Shipped COGS by Marketplace ID, ASIN into an Excel worksheet.

02

Create an Excel report

Use the imported table in pivots and charts, or compare results with your team’s targets and forecasts.

03

Refresh before sharing

Use Refresh all queries in the task pane. Keep the hidden adzviserQuery worksheet so your saved queries remain available.

This connection covers vendor retail analytics. Inventory, purchase orders, chargebacks, and settlement reports are not included.

Reporting coverage

Amazon Vendor Central reporting coverage for Excel

Trusted by Agencies, Freelancers, and Founders

See how marketers are using Adzviser to export their Amazon Vendor Central data to Excel.

Ryan Whiteside

Adzviser is the Supermetrics replacement we've been looking for. Adzviser delivers the same essential functionality at a much better price point, with far superior customer support. The added bonus of a ChatGPT connector allows for seamless data analysis in a way that enhances workflow efficiency.

Digital Marketing DirectorTwo Wheels Marketing
Jared Laidlaw

I appreciate Adzviser's per-client workspace setup, which simplifies organizing data sources compared to setting them up via channels. The customer support is excellent and responsive, addressing my issues swiftly. The pricing is competitive and scales nicely with business growth, which is crucial for me.

Managing DirectorOrchard Financial Marketing
Adam Orris

It is so simple to create your integration with all the supplied connectors. I also love the ability to send data to Gsheets and Looker for automation. The best part is being able to chat with your data inside of ChatGPT's. Adzviser really helps you along the way as well. The customer support is superb.

Director of Data and AnalyticsDisruptive Advertising
Saar Bell

Adzviser completely transformed the way I handle marketing data! Connecting all my sources to Google Sheets, Looker, and ChatGPT was unbelievably simple — no endless setup or technical headaches. Everything runs fast, accurate, and at a fraction of the cost compared to other tools I’ve tried. The customer support is extremely personal and responsive.

Company OwnerBellaPOINT

Powering data-driven decisions for 15K+ companies across 100 countries

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Amazon Vendor Central to Excel Integration FAQs

Ordered and shipped revenue and units, shipped cost of goods sold, customer returns, and featured-offer page views by marketplace and ASIN. The connector covers vendor retail analytics. View supported Amazon Vendor Central fields →

Authorize your Vendor Central account in Adzviser, then select your vendor account and marketplace. Install the Adzviser Excel add-in, sign in, and select your workspace, account, report fields, and date range. Excel setup guide →

Open the Adzviser task pane and select Refresh all queries to retrieve data using your saved report settings. The Excel add-in currently supports manual refresh; scheduled refresh is available in the Google Sheets add-on. Excel refresh guide →

Yes. Import each connected source into its own data tab, then use formulas, pivot tables, and charts to build a shared report. You can also compare the imported results with budgets or targets already in your workbook.

Use Seller Central when you sell to customers through Amazon. Use Vendor Central when you supply Amazon as a first-party vendor. Brands that do both can connect both accounts in Adzviser. View the Amazon Seller Central integration →

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