Claude.ai & MCP supported — another step towards a more powerful AdzviserRead Me
Marketo logo

Marketo Prompt Library

Ready-to-use AI prompts to analyze your Marketo data, optimize lead nurturing, and improve campaign ROI. Customize with your account name and date range, then paste into ChatGPT, Claude, or Gemini.

16
Ready-to-use prompts
4
Categories
Customizations
Customize:
Reporting

Weekly Campaign Performance

Weekly overview of Marketo campaign KPIs.

Pull campaign data from my Marketo account for the last 30 days. Show: Program Name, Channel, Members, New Names, Engaged, Success Rate, Cost, and Cost per Success. Sort by Success Rate descending.
Reporting

Monthly Marketing Report

Comprehensive monthly marketing report.

Generate a monthly report for my Marketo account covering the last 30 days. Include: 1) Lead generation summary. 2) Top 5 programs by success. 3) Channel performance comparison. 4) MQL generation. 5) Pipeline contribution. 6) Recommendations.
Reporting

Email Performance Report

Analyze email program performance.

Analyze email programs from my Marketo account for the last 30 days. For each: Sent, Delivered, Open Rate, Click Rate, Click-to-Open Rate, Unsubscribe Rate, and Bounces. Which emails perform best?
Reporting

Lead Scoring Report

Analyze lead scoring distribution.

Analyze lead scores from my Marketo account for the last 30 days. Show: Score Distribution, MQL Threshold, Leads Reaching MQL, Average Time to MQL, and Score by Source. Is scoring effectively identifying sales-ready leads?
Optimization

Nurture Program Optimization

Optimize nurture streams.

Analyze nurture programs from my Marketo account for the last 30 days. For each stream: Members, Engagement Rate, Exhaustion Rate, Conversion to MQL, and Drop-Off Points. Which streams need new content? Where do leads disengage? Recommend improvements.
Optimization

Channel ROI Optimization

Optimize channel mix for best ROI.

Analyze ROI by channel from my Marketo account for the last 30 days. Show: Channel, Programs, Investment, Pipeline Generated, Revenue Attributed, and ROI. Which channels deliver the best ROI? Recommend budget reallocation.
Optimization

Email Engagement Optimization

Optimize email engagement patterns.

Analyze email activity from my Marketo account for the last 30 days. For each email program: Sent, Delivered, Opens, Clicks, Click-to-Open Rate, Unsubscribe Rate, and Lead Score Impact. Which email programs drive the most engagement? Which have high opens but low clicks? Recommend content and subject line improvements.
Optimization

Lead Scoring Optimization

Improve lead scoring model accuracy.

Analyze lead scoring effectiveness from my Marketo account for the last 30 days. Compare leads that converted to opportunity vs those that didn't: Average Behavior Score, Average Demographic Score, and Activities. Is the scoring model predictive? Recommend adjustments.
Analysis

Lead Source Performance Analysis

Analyze lead source effectiveness.

Analyze lead sources from my Marketo account for the last 30 days. Show: Lead Source, Total Leads, Leads with Score > 50, Leads with Score > 70, Average Score, and MQL Rate. Which sources generate the highest-quality leads? Which have the fastest time to MQL? Recommend source investment priorities.
Analysis

Content Performance Analysis

Analyze which content drives engagement.

Analyze content engagement from my Marketo account for the last 30 days. For each content asset: Downloads, Page Views, Form Fills, Engagement Score Impact, and MQL Contribution. Which content types and topics drive the most engagement?
Analysis

Lead Lifecycle Analysis

Track leads through lifecycle stages.

Analyze lead lifecycle from my Marketo account for the last 30 days. Map: Anonymous → Known → MQL → SQL → Opportunity → Customer. Show volume, conversion rate, and time at each stage. Where are the biggest bottlenecks?
Analysis

Program Cost Analysis

Analyze cost-effectiveness of programs.

Analyze program costs from my Marketo account for the last 30 days. For each program: Cost, New Names, MQLs Generated, Pipeline Value, Cost per MQL, and ROI. Which programs deliver the best cost-per-MQL? Recommend budget optimization.
Audit

Marketing Automation Health Check

Comprehensive Marketo health check.

Perform a health check for my Marketo account using data from the last 30 days. Evaluate: 1) Database health. 2) Email deliverability. 3) Lead scoring accuracy. 4) Nurture program effectiveness. 5) Program ROI. Give a score from 1-10.
Audit

Database Health Audit

Assess database quality.

Audit database health for my Marketo account during the last 30 days. Check: Duplicate leads, incomplete records, stale leads, bounced emails, unsubscribes, and data decay rate. Recommend cleanup priorities.
Audit

Program Audit

Review program effectiveness.

Audit programs in my Marketo account for the last 30 days. Check: Active vs inactive programs, program success rates, channel distribution, and cost efficiency. Identify underperforming programs. Recommend optimization.
Audit

Deliverability Audit

Check email deliverability.

Audit deliverability for my Marketo account during the last 30 days. Check: Bounce rates, spam complaints, unsubscribe trends, domain reputation, and inbox placement. Recommend improvements.

Ready to use these prompts with your own data?

Connect your Marketo account to Adzviser and start getting AI-powered insights in minutes. No coding required.

Start your 14-day trial