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Display & Video 360 Prompt Library

Ready-to-use AI prompts to analyze your DV360 campaigns, optimize programmatic buying, and generate actionable reports. Customize with your account name and date range, then paste into ChatGPT, Claude, or Gemini.

16
Ready-to-use prompts
4
Categories
Customizations
Customize:
Reporting

Weekly Campaign Performance

Weekly programmatic campaign overview.

Pull campaign data from my Display & Video 360 account for the last 30 days. Show: Insertion Order, Line Item, Impressions, Clicks, CTR, Conversions, CPA, Spend, and Viewable Impressions Rate. Sort by Spend descending.
Reporting

Monthly Executive Report

Monthly DV360 report.

Generate a monthly report for my Display & Video 360 account covering the last 30 days. Include: 1) Total spend and conversions. 2) Top insertion orders. 3) Audience performance. 4) Exchange/inventory comparison. 5) Viewability trends. 6) Recommendations.
Reporting

Audience Performance Report

Analyze audience segment performance.

Analyze audience performance from my Display & Video 360 account for the last 30 days. For each audience: Type (1st/3rd party), Impressions, Clicks, CTR, Conversions, CPA, and Viewable Rate. Which audiences perform best?
Reporting

Exchange & Inventory Report

Compare performance across exchanges.

Analyze exchange performance from my Display & Video 360 account for the last 30 days. Show: Exchange, Impressions, Clicks, CTR, CPM, Conversions, CPA, and Viewable Rate. Which exchanges deliver the best results?
Optimization

Bid Strategy Optimization

Optimize bidding across line items.

Review bid performance for my Display & Video 360 account during the last 30 days. For each line item: Bid Strategy, CPM/CPC, Win Rate, Conversions, and CPA. Which strategies deliver best results? Recommend bid adjustments.
Optimization

Audience Optimization

Refine audience targeting.

Analyze audience targeting from my Display & Video 360 account for the last 30 days. For each segment: Size, Impressions, Conversions, CPA. Identify high and low performing audiences. Recommend targeting adjustments.
Optimization

Inventory Quality Optimization

Improve inventory quality.

Analyze inventory quality from my Display & Video 360 account during the last 30 days. Show: Domain, Viewability, Brand Safety Score, Invalid Traffic Rate, and Conversions. Which domains deliver quality impressions? Recommend inclusion/exclusion lists.
Optimization

Creative Optimization

Optimize creative performance.

Analyze creative performance from my Display & Video 360 account for the last 30 days. For each creative: Format, Size, Impressions, CTR, Viewable Rate, and CPA. Which formats perform best? Recommend creative improvements.
Analysis

Programmatic Efficiency Analysis

Analyze programmatic buying efficiency.

Analyze efficiency metrics from my Display & Video 360 account for the last 30 days. Show: Win Rate, CPM Trends, Media Cost vs Total Cost, Fee Transparency, and Effective CPM. Is programmatic buying efficient? Recommend cost optimization strategies.
Analysis

Cross-Device Analysis

Analyze cross-device reach and conversion.

Analyze cross-device data from my Display & Video 360 account for the last 30 days. Show: Device Type (Desktop/Mobile/Tablet/CTV), Impressions, Reach, Conversions, and CPA. Which devices drive conversions vs awareness? Recommend device strategy.
Analysis

Viewability & Attention Analysis

Deep-dive into ad viewability.

Analyze viewability from my Display & Video 360 account for the last 30 days. Show: Viewable Rate, Average Time in View, Viewability by Exchange, and Viewability by Creative Size. How does viewability impact conversions? Recommend improvements.
Analysis

Frequency & Reach Analysis

Analyze reach efficiency and frequency.

Analyze reach and frequency from my Display & Video 360 account for the last 30 days. Show: Unique Reach, Average Frequency, Effective Reach, and Frequency Distribution. Is frequency optimal? Recommend cap adjustments.
Audit

Account Health Check

DV360 health check.

Perform a health check for my Display & Video 360 account using data from the last 30 days. Evaluate: 1) Campaign structure. 2) Audience quality. 3) Inventory quality. 4) Viewability. 5) Brand safety. Give a score from 1-10.
Audit

Brand Safety Audit

Audit brand safety measures.

Audit brand safety for my Display & Video 360 account during the last 30 days. Check: Verification coverage, brand safety incidents, blocked inventory percentage, and category exclusions. Recommend safety improvements.
Audit

Inventory Quality Audit

Audit inventory sources.

Audit inventory quality for my Display & Video 360 account during the last 30 days. Check: Invalid traffic rate, viewability by domain, made-for-advertising sites, and exchange quality distribution. Recommend exclusions.
Audit

Audience Strategy Audit

Audit audience targeting strategy.

Audit audience strategy for my Display & Video 360 account during the last 30 days. Check: Audience overlap, 1st vs 3rd party data usage, audience freshness, and targeting granularity. Recommend improvements.

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