Connect CallTrackingMetrics to Power BI

Claude.ai & MCP supported — another step towards a more powerful AdzviserRead Me

Why this connection

Why Connect CallTrackingMetrics to Power BI?

Phone calls are some of your highest-intent leads. Power BI lets you build call-attribution dashboards that merge CallTrackingMetrics data with web analytics and CRM records, so you can see which sources drive conversations. With historical call data in one model, you can also forecast lead volume and plan spend with confidence.

What you can do

Enterprise-Grade Call Dashboards

Design custom reports for every stakeholder—from executive summaries of calls, answer rate, and conversions to granular performance breakdowns for analysts.

Cross-Channel Attribution

Correlate CallTrackingMetrics calls by source, UTM, and keyword with your ad campaigns and landing pages to prove the offline impact of your digital marketing. View all supported data sources →

Agent & Lead Quality Analytics

Visualize talk time, call scoring, and call outcomes by agent and source to surface your best leads and coach your team on real conversations.

Advanced Visualizations & Forecasting

Go beyond basic charts. Use decomposition trees and Power BI forecasting on call volume and marketing ROI to uncover trends and plan ahead.

POWER BI REPORT

Build a reusable CallTrackingMetrics model in Power BI

Create the query in Power BI Desktop, shape the returned table, and publish a report your team can keep using.

QUERY

Build the source query

Select the account, reporting period, metrics, and breakdowns the model needs directly in Power BI Desktop.

DATA MODEL

Fit it into your model

Shape the table in Power Query, then add measures and relationships that match the rest of your reporting model.

PUBLISHING

Publish and keep it current

Publish the report to Power BI Service and configure its refresh schedule for an up-to-date dashboard.

MICROSOFT MARKETPLACE

Get the CallTrackingMetrics to Power BI connector on Microsoft Marketplace

Open Adzviser’s official CallTrackingMetrics connector to start setup, then build refreshable CallTrackingMetrics reports in Power BI.

OFFICIAL POWER BI CONNECTOROpen the CallTrackingMetrics to Power BI listing Published by Adzviser · Microsoft Marketplace

Reporting coverage

CallTrackingMetrics reporting coverage for Power BI

40supported metrics

102supported breakdowns

Complete field catalogBrowse all metrics & breakdowns

Setup guide

How to Connect CallTrackingMetrics to Power BI

Set up your CallTrackingMetrics to Power BI integration in minutes with Adzviser's no-code connector.

Sign Up for Adzviser

Create an Adzviser account or log in if you already have one. Start your 14-day trial for just $0.99 to create a new workspace.

Connect Your CallTrackingMetrics Account

Create a new workspace and select CallTrackingMetrics as your data source. Grant Adzviser access to securely sync your data.

Choose Power BI as Your Destination

Select Power BI as your destination and start querying your data.

Trusted by Agencies, Freelancers, and Founders

See how enterprises are using Adzviser to visualize their CallTrackingMetrics data in Power BI.

Ryan Whiteside

Adzviser is the Supermetrics replacement we've been looking for. Adzviser delivers the same essential functionality at a much better price point, with far superior customer support. The added bonus of a ChatGPT connector allows for seamless data analysis in a way that enhances workflow efficiency.

Digital Marketing DirectorTwo Wheels Marketing

Jared Laidlaw

I appreciate Adzviser's per-client workspace setup, which simplifies organizing data sources compared to setting them up via channels. The customer support is excellent and responsive, addressing my issues swiftly. The pricing is competitive and scales nicely with business growth, which is crucial for me.

Managing DirectorOrchard Financial Marketing

Adam Orris

It is so simple to create your integration with all the supplied connectors. I also love the ability to send data to Gsheets and Looker for automation. The best part is being able to chat with your data inside of ChatGPT's. Adzviser really helps you along the way as well. The customer support is superb.

Director of Data and AnalyticsDisruptive Advertising

Saar Bell

Adzviser completely transformed the way I handle marketing data! Connecting all my sources to Google Sheets, Looker, and ChatGPT was unbelievably simple — no endless setup or technical headaches. Everything runs fast, accurate, and at a fraction of the cost compared to other tools I’ve tried. The customer support is extremely personal and responsive.

Company OwnerBellaPOINT

Powering data-driven decisions for 15K+ companies across 100 countries

CallTrackingMetrics to Power BI Integration FAQs

Connecting CallTrackingMetrics to Power BI is simple with Adzviser. Sign up, start your $0.99 trial to create a workspace, select CallTrackingMetrics as your data source, choose Power BI as your destination, and start building dashboards. No coding required. View Power BI Setup Guide →

With Adzviser, you can access all standard CallTrackingMetrics metrics including impressions, clicks, conversions, and other key performance metrics. Build Power BI dashboards with any combination of metrics and breakdowns. View all CallTrackingMetrics metrics and breakdowns →

Yes! Power BI excels at combining data from multiple sources. Once your CallTrackingMetrics data is in Power BI via Adzviser, you can join it with CRM data, sales data, or any other business data for comprehensive analysis. View all Power BI integrations →

With Adzviser's no-code connector, you can set up your CallTrackingMetrics to Power BI integration in just a few minutes. Most users complete the setup in under 5 minutes.

Adzviser offers a $0.99 14-day trial to get started. All plans include unlimited account connections, unlimited data refreshes, and access to all destinations. After the trial, pricing is based on the number of data sources you use. View pricing details →

Yes! Adzviser supports Data Studio as a destination. If you prefer Google's free visualization tool or need to share dashboards with stakeholders already using Data Studio, it's a great alternative. Connect CallTrackingMetrics to Data Studio →

Yes! Adzviser offers a library of ready-to-use AI prompts specifically designed for CallTrackingMetrics. These prompts cover reporting, optimization, analysis, and auditing — customize them with your account name and date range, then paste into Power BI. Browse CallTrackingMetrics AI prompts →

Yes! CallRail is available as a separate data source. It tracks which campaigns, keywords, and landing pages generate your phone calls, along with call duration and outcomes—so you can run both call tracking platforms side by side in one workspace. Connect CallRail to Power BI →

Visualize CallTrackingMetrics Data in Power BI