Connect Amazon Vendor Central to Power BI

Setup guide

How to Connect Amazon Vendor Central to Power BI

Connect your Amazon Vendor Central account, set up Power BI, and run your first report.

Connect Amazon Vendor Central to Adzviser

Authorize your Vendor Central account in Adzviser, then select your vendor account and marketplace.

Set up Power BI

Set up the Adzviser Power BI Desktop connector, authorize access, and select your workspace, account, dates, and fields. Power BI setup guide →

Run your first report

Select Ordered revenue, Ordered units, Shipped revenue and a date range. Use the data in Power BI to analyze trends and build reports.

Why this connection

Why Connect Amazon Vendor Central to Power BI?

Use Power BI to report on ordered revenue, shipped revenue, returns, and ASIN performance from your connected Amazon Vendor Central account.

What you can do

Find the products driving revenue

Compare ordered and shipped revenue by ASIN to see which products account for a sales change.

Review returns by product

Track customer returns alongside shipped units to spot products that need investigation.

Compare traffic and orders

Review featured-offer page views and ordered units to find products with traffic but fewer orders.

YOUR REPORTING WORKFLOW

Build your Amazon Vendor Central report in Power BI

Load reporting data into Power BI for interactive dashboards. Add it to your model alongside sales, CRM, or other advertising data.

Load a reporting table

Import Ordered revenue, Ordered units, Shipped revenue, Shipped units by Marketplace ID, ASIN, Product title for use in your charts and measures.

Add tables and measures

Connect a date table and add measures for your report. Keep different reporting levels in separate fact tables.

Publish and schedule refreshes

Publish your dashboard, then follow the Query URL setup for scheduled refresh in Power BI Service. This feature requires account activation.

This connection covers vendor retail analytics. Inventory, purchase orders, chargebacks, and settlement reports are not included.

Reporting coverage

Amazon Vendor Central reporting coverage for Power BI

7supported metrics

20supported breakdowns

Complete field catalogBrowse all metrics & breakdowns for Amazon Vendor Central

Trusted by Agencies, Freelancers, and Founders

See how enterprises are using Adzviser to visualize their Amazon Vendor Central data in Power BI.

Ryan Whiteside

Adzviser is the Supermetrics replacement we've been looking for. Adzviser delivers the same essential functionality at a much better price point, with far superior customer support. The added bonus of a ChatGPT connector allows for seamless data analysis in a way that enhances workflow efficiency.

Digital Marketing DirectorTwo Wheels Marketing

Jared Laidlaw

I appreciate Adzviser's per-client workspace setup, which simplifies organizing data sources compared to setting them up via channels. The customer support is excellent and responsive, addressing my issues swiftly. The pricing is competitive and scales nicely with business growth, which is crucial for me.

Managing DirectorOrchard Financial Marketing

Adam Orris

It is so simple to create your integration with all the supplied connectors. I also love the ability to send data to Gsheets and Looker for automation. The best part is being able to chat with your data inside of ChatGPT's. Adzviser really helps you along the way as well. The customer support is superb.

Director of Data and AnalyticsDisruptive Advertising

Saar Bell

Adzviser completely transformed the way I handle marketing data! Connecting all my sources to Google Sheets, Looker, and ChatGPT was unbelievably simple — no endless setup or technical headaches. Everything runs fast, accurate, and at a fraction of the cost compared to other tools I’ve tried. The customer support is extremely personal and responsive.

Company OwnerBellaPOINT

Powering data-driven decisions for 15K+ companies across 100 countries

Amazon Vendor Central to Power BI Integration FAQs

Ordered and shipped revenue and units, shipped cost of goods sold, customer returns, and featured-offer page views by marketplace and ASIN. The connector covers vendor retail analytics. View supported Amazon Vendor Central fields →

Authorize your Vendor Central account in Adzviser, then select your vendor account and marketplace. Set up the Adzviser Power BI Desktop connector, authorize access, and select your workspace, account, dates, and fields. Power BI setup guide →

Yes. Ask Adzviser to activate the Query URL feature for your account, then configure the query and a refresh schedule in Power BI Service. The scheduled-refresh guide covers this setup separately from the Desktop connector. Power BI scheduled-refresh guide →

Yes. Load other connected sources into Power BI and combine them in your report model. You can analyze advertising performance alongside sales, CRM data, or budget targets already in your reports.

Use Seller Central when you sell to customers through Amazon. Use Vendor Central when you supply Amazon as a first-party vendor. Brands that do both can connect both accounts in Adzviser. View the Amazon Seller Central integration →

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